Are you there Kim? It’s me, Casey.

I made this snazzy website here to pitch you on hiring us. Cool, right?

My whole aim is to make your life easier while producing clip-spots you’re proud to put on air. We’re aces with scripts, cuts, music and graphics. And we’re fast. What’s not to love?

Why we’re a good fit

Specialized in clip-based spots
Responsive. Notes turned around in hours, not days
Flat rates, no overages, unlimited revisions
Former creative director in your department!

A sampling of our best fluff

Network Image - Branded

Arguably the most iconic form of branded content is movie footage meets network footage. Creatively the challenge is to find a compelling theme that runs through both sets of content and has great footage to support it. For Universal Abominable and TLC that meant seamlessly integrating the determined women of TLC with clips of the film’s young heroine finding her strength. A powerful combination.

Season Launch - Branded

Werther’s Originals came to TLC looking for “moments of bliss” to help amplify their marketing message. They found the perfect opportunity in the season launch of Outdaughtered. Our challenge was to deliver a genuinely engaging moment along with all the messaging in only :15. The network’s newly updated GFX package provided just the device we needed. Sweet.

Summer Image - Branded

Sometimes networks take the summer as an opportunity to switch up their on-air look with a fun seasonal GFX package. TLC did this beautifully in 2019, allowing us to leverage the new look to tell a story of bold choices by the women of TLC and of Bernadette, the namesake role of Annapurna’s Where’d You Go, Bernadette? Love.

Episodic - Branded

To support an episode with a sponsor integration both network and sponsor can gain additional on-air exposure through a custom tune-in spot. The trick is to capture the heart of the episode while working in clips from the integration moment. For Nate & Jeremiah by Design we accomplished that by showing the guys doing what they do best - saving homeowners who are in over their heads - with a little help from 3M. Mission accomplished.

Branded Content - Studio

For ID Network’s two-night stunt to promote Widows we mixed cast interviews with film footage and network GFX. With only two weeks from the junket shoot date until final delivery we deployed an ensemble cast of editors to create a robust campaign, including tune-in, opens, bumpers, tosses, IPMs, and the content pieces themselves. Killer.

Branded Content - CPG

The Busbys, Best Meal Ever, and Bush’s Baked Beans teamed up to bring family-pleasing recipes to life in a pod-busting, all-night marathon takeover. To promote the event TLC tapped Fluffernutter to whet the appetite of fans for the sizzling content to come. Yum.

Off-The-Shelf Toolkit

ID Network’s real-life crime shows are great for ratings but challenging for ad sales. So when the network approached us to create a campaign that was both on-brand and ad-sales friendly we jumped at the chance. The result: ID Tips Hotline, a set of turn-key spots across five sales categories - Retail, CPG, Wellness, Insurance and Auto - each one customizable for top-tier clients. Off-the-shelf goes off the hook.

Promo - Season Launch

Shortly before the season 3 premiere of Drop The Mic on TBS, Turner decided to air it on TNT. They needed us to introduce the show to an all new audience with a :60 to air in March Madness. We grabbed all the best sports-related moments across all seasons and gave it a championship feel. Slam dunk.

Promo - Midseason Refresh

Sometimes you just want a fresh perspective. While TBS was happy enough with the weekly topicals they were making for Full Frontal with Samantha Bee, they called on Fluffernutter to create a spot that was not tied to a specific episode but rather hit on the theme of the season. And that theme was Trump. Oh boy…

Promo - Generic

When you’ve got a show that delivers the same funny shizzle each week, it’s not entirely necessary to create topicals. So for Season 2 of Joker’s Wild with Snoop Dogg, TNT called on Fluffernutter to create a campaign of generics to run throughout the season. Each one needed to express the complete premise and humor of the show, Doggy style.

This nutter right here

Casey Moulton, Founder

Casey is an industry veteran with 15+ years of creative director experience making promos and branded content. He has worked in-house at Viacom, NBCU, and most recently DCI, so he understands first-hand what producers and creative directors crave from their vendors: Creativity. Speed. Ease. He built Fluffernutter to check those three boxes.

Employing one full-time senior editor and backed by a great roster of freelance editors, writers, motion GFX and audio folks collected over the years, Fluffernutter keeps overhead low and stays nimble so they can offer you the very best value.

Would you look at the logos on these guys?

Ok, it’s not a wall of logos… yet. We’re new (2018)! And hungry. And that’s good for our clients. We go all out to earn repeat business. And we are proud to say that everyone who has given us a shot has hired us again and again. We’d love to show you what we can do for NBC. And put your logo in this place of honor.